01
Hospitality & Food
RAÓ · XERA · N3 · Gel i Foc · Can Ugal · Jenny's
Positioning restaurants and hospitality concepts so the experience on the plate matches the experience of the brand.
A Boutique Strategy Studio
People don't remember
businesses.
They remember experiences.
KYMA helps hospitality, healthcare, luxury and lifestyle brands create memorable experiences through strategy, positioning and storytelling.
iSelected Clients
Brands KYMA has helped position and grow.
Raó Restaurant
Xera by Raó
N3 Cocktail Bar
Cripe
Can Ugal
Jenny's Estiatorio
Komi Hair Salon
Biorce
Stefas Ergon
WheelrRaó RestaurantXera by RaóN3 Cocktail BarCripeCan UgalJenny's EstiatorioKomi Hair SalonBiorceStefas ErgonWheelr02In Their Words
Quiet endorsements from the rooms we've worked in.
More than content, KYMA brought strategy.
KYMA understood our concept immediately and helped us communicate it clearly.
They became part of the team and understood the guest experience from day one.
KYMA helped position our brand more clearly and consistently.
03Industries & Expertise
Six worlds,
one method.
KYMA works selectively across industries where positioning, story and experience are inseparable from the offer itself.
02
Healthcare & Biotech
BIORCE
Translating complex science into clear, credible narratives that earn the trust of patients, partners and investors.
03
Luxury & Lifestyle
CRIPE
Shaping the quiet codes that signal craftsmanship, intention and a sense of permanence.
04
Beauty & Wellness
Komi Hair Salon
Refining the visual and verbal identity of beauty spaces so the brand feels as considered as the service itself.
05
Mental Health & Education
Logos Psychis
Communicating care, expertise and discretion with the warmth and clarity these audiences deserve.
06
Construction & Industrial
Stefas Ergon
Bringing editorial sensibility to sectors that rarely receive it — credibility, structure and a point of view.
04Why Brands Reach Out
The conversations
that start it all.
Most engagements begin with one of these. Often, beneath them, sits the same question: how do we become more memorable?
- 01Need stronger positioning
- 02Need more reservations
- 03Need a clearer brand story
- 04Need better content
- 05Need a premium image
- 06Need audience trust
- 07Need consistency
- 08Need a launch strategy
05Selected Strategic Projects
Brands we've shaped, repositioned and quietly grown.
Case · 01
BIORCE
Healthcare · Biotech
Strategic Frequency
Built a positioning platform anchored in clarity, trust and clinical authority — a vocabulary the entire organisation could speak.
- Challenge
- A pioneering HealthTech venture needed to articulate complex science without diluting its credibility with patients and investors.
- Strategy
- Built a positioning platform anchored in clarity, trust and clinical authority — a vocabulary the entire organisation could speak.
- Execution
- Editorial content system, investor narrative and event programming including a flagship HealthTech gathering of 500+ attendees.
- Outcome
- A category-defining presence in the regional HealthTech landscape and a clear platform for partnerships and growth.
Case · 02
RAÓ
Hospitality · Restaurant
Strategic Frequency
Defined a positioning rooted in seasonality, restraint and place — guiding every touchpoint from menu to table.
- Challenge
- An ambitious restaurant concept needed a brand voice that matched the precision and intention of the kitchen.
- Strategy
- Defined a positioning rooted in seasonality, restraint and place — guiding every touchpoint from menu to table.
- Execution
- Brand story, photography direction, content calendar and reservation-focused narrative across digital channels.
- Outcome
- Stronger weekly bookings, a more loyal regular base and editorial coverage that reflects the room itself.
Case · 03
N3
Hospitality · Fine Dining
Strategic Frequency
Built a quiet, confident brand world — slower, darker, more cinematic — designed to outlast the moment.
- Challenge
- Position a contemporary fine-dining concept in a crowded, image-driven market without becoming another trend.
- Strategy
- Built a quiet, confident brand world — slower, darker, more cinematic — designed to outlast the moment.
- Execution
- Identity refinement, guest-experience storytelling and a content rhythm tuned for considered audiences.
- Outcome
- A clear premium identity, higher-intent guests and a measurable shift in the kind of bookings the room receives.
Case · 04
CRIPE
Luxury · Lifestyle
Strategic Frequency
Articulated the brand's quiet codes — material, restraint, longevity — into a coherent narrative platform.
- Challenge
- A luxury lifestyle brand needed positioning that felt international, considered and unmistakably its own.
- Strategy
- Articulated the brand's quiet codes — material, restraint, longevity — into a coherent narrative platform.
- Execution
- Brand book, editorial campaign direction and content architecture across owned and earned channels.
- Outcome
- A more selective, more premium audience and a brand voice the team can extend confidently across categories.
Case · 05
STEFAS ERGON
Construction · Industrial
Strategic Frequency
Repositioned around expertise, accountability and the structural quality of the work itself.
- Challenge
- A construction company with serious craft and weak storytelling — the work spoke, but the brand did not.
- Strategy
- Repositioned around expertise, accountability and the structural quality of the work itself.
- Execution
- Corporate narrative, project documentation, photography direction and a clear digital identity.
- Outcome
- Higher-quality inbound enquiries, stronger trust signals for clients and partners, and a brand that finally matches the work.
06Additional Brands
A wider circle of clients and concepts.
XERA
Hospitality
Mediterranean dining concept with a quiet, ingredient-led voice.
Can Ugal
Hospitality
Countryside hospitality experience grounded in place and slowness.
Gel i Foc
Hospitality
Fire-led restaurant concept positioned around craft and ritual.
Jenny's
Café · Hospitality
Neighbourhood café repositioned around warmth and routine.
Komi Hair Salon
Beauty · Wellness
Boutique salon brand built around care, calm and considered detail.
Logos Psychis
Mental Health · Education
Mental health and education practice with a clear, humane voice.
07At A Glance
Quiet numbers behind a selective practice.
10+
Brands Managed
6
Industries Served
2
Countries
500+
HealthTech Event Attendees
1,100+
Five-Star Reviews Supported
08About KYMA
Why brands
choose KYMA.
KYMA was built on a simple belief: people don't remember businesses. They remember experiences.
Every project begins with understanding what makes a brand worth remembering.
Through positioning, storytelling and strategic content, KYMA helps brands create stronger connections with the people they serve.
From hospitality and lifestyle concepts to healthcare, luxury and service-based businesses, the objective remains the same — build brands people choose, trust and return to.
Areas of Practice
- Strategy
- Positioning
- Storytelling
- Hospitality
- HealthTech
- Luxury
- Brand Growth
09 · Begin
Let's build something
worth remembering.
Whether you're launching something new, repositioning an existing brand or looking for a clearer strategy, we'd love to hear about it.